This external threat can be from rival competitors Apple and Samsung in the case of Nokia or from rival technologies digital cameras as in the case of Kodak but it is something, nonetheless, which has to be addressed correctly if it is not to disrupt things completely for the business. Of course all businesses respond to numerous external threats all the time so this is nothing new. What is different in the case of the big names like Kodak or Nokia was that their problems stemmed from underestimating the scale of the threat posed to the very foundations of their business; the lack of an appropriate response in a timely manner cost both Kodak and Nokia their market positions and neither company is ever likely to recover their former glory.
This means that if companies are to survive in the micro-enabled world, their speed of response also has to be rapid; otherwise they risk being overwhelmed by events or simply out-manoeuvred by competitors.
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So, much like in the natural world, companies have to keep evolving, assimilating the best features of others to make themselves stronger and fitter. However, unlike in nature, the evolution for micro tech businesses has to occur extremely quickly, otherwise it might just be too late. Skip to main content. About Contact Advertise Subscribe Topics. Lists with This Book. This book is not yet featured on Listopia. Community Reviews.
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ISBN 13: 9781478279594
Sort order. Feb 11, Shawn Stanford rated it really liked it. Coombs and his friends take on an almost inconceivable task: driving from England to the southern tip of Africa in a high-mileage Porsche Coombs ups the difficulty by choosing a a well-used, low-dollar 4x4 as his 'support' vehicle, a group of friends who don't get along, and a co-driver with whom he's having severe relationship difficulties.
This is a well-written and well-paced classic travelogue full of interesting observations about the places and events and people he encountered. Overall Coombs and his friends take on an almost inconceivable task: driving from England to the southern tip of Africa in a high-mileage Porsche Overall, Coombs spent more time talking about the areas through which he traveled; the difficulties of road, terrain and bureaucracy; the vagaries of road food in Africa; and the interpersonal relationships among his team than he did about the car and his attempts to keep it running.
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This is NOT a criticism of what Coombs has written, just an observation about what I was seeking as opposed to what Coombs he delivered. I purchased this mainly because I'm a big fan of Porsche; I've owned three, none of them new and a couple of them well into their 'vintage' years. I get nervous when I drive to the next state over and here Coombs travels several thousands of miles crossing countries with poor roads, poor support and repair facilities and some of the worst 'governments' in the world.
That took a lot of courage and self-confidence; and Coombs has my respect for even imagining such a trip, let alone pulling it off!
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But, I was looking for something that focused a little more on the car. Of course, the car - while it didn't perform flawlessly how could it? A testament to Porsche's engineering and construction prowess, more than to Coombs's self-admitted amateur mechanical abilities. This left Coombs freer to focus his book on things besides keeping the car moving along the road.
I would recommend this book to someone who likes adventurous travelogues more than to someone who likes Porsches. This interesting travelogue follows five friends who drive two cars one a year-old Porsche , the other a Mitsubishi Shogun four-wheel-drive through Eastern Europe, the Middle East to Egypt, then south through Sudan, Ethiopia, Kenya, Uganda and Botswana, down to South Africa. Descriptions of the endless, often dreary and depressing, sometimes breathtakingly beautiful scenery are interspersed with details some tediously repetitious of the constant auto repairs.
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Also included are descript This interesting travelogue follows five friends who drive two cars one a year-old Porsche , the other a Mitsubishi Shogun four-wheel-drive through Eastern Europe, the Middle East to Egypt, then south through Sudan, Ethiopia, Kenya, Uganda and Botswana, down to South Africa.
Also included are descriptions of conditions throughout Africa in cities and villages, customs encounters, and occasional wild animal sighting.
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On pages the author briefly includes a scathing indictment of charitable projects that ostensibly are to help healthcare, orphans, AIDS, food, etc. Although there were some amusing incidents and educational and informative facts, overall the story is of a grim and corrupt continent. Rufus rated it it was ok Feb 10, John McPartlan rated it it was amazing Apr 15, Adam Perkins rated it really liked it Jan 20, Jeremy Useted rated it it was amazing Apr 10, Robert Welbourn rated it it was amazing Mar 05, Kevin Johnson rated it liked it Jul 17, Rhys rated it really liked it Jan 25, Lord Zion rated it it was ok May 01, James rated it it was amazing Sep 08, Tom Van der Vliet rated it it was amazing Dec 09, Chris Frye rated it it was amazing Aug 30, Andrew rated it really liked it Nov 09, Mark Ellis rated it it was amazing Feb 01, Matthew Green rated it it was amazing Mar 09, Erik Beyer rated it really liked it Dec 23, Jonas Meder rated it really liked it Jan 03, Andrew Greggan rated it it was amazing Jul 18,